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Monthly Archives: January 2009

A Twist on Experiential Marketing

I ran across a video of a T-Mobile ad on Swiss Miss today. It’s cool that they got so many dancers out to pull off this stunt. But what I want to point out is how T-Mobile has the right idea of combining a live event, mobile phones, and the Internet.
Think about how it is [...]

How Much Does Social Media Cost?

One of the most frequent questions people have when talking about social media in the business is, how much is this going to cost the company? I can understand that there are several concerns for any business, like productivity, control of the company’s image, what are recurring costs, and any number of concerns. Adweek has [...]

Still Working On RGV Community After a meeting,

Mobile post sent by shaine using Utterli.  Replies.  mp3

Working in the Intenet Cloud

King Cloud

Originally uploaded by akakumo

One of the things I like to teach my clients is how to use the “internet cloud” to work and collaborate. If you have been to enough seminars and trainings, you’ll often see that your computer or network connects to others by passing through a cloud anytime somebody makes a drawing [...]

How Do I Integrate Social Media In My Business?

As the popularity of social media continues to grow, many businesses are beginning to ask how this medium fits into their business model. Chris Brogan asks questions in his post titled Aligning Social Media Within Companies. He has a ton of comments on that one. Some people describe social media as a tool. Others call [...]

Get Beyond Self-Doubt

Last night, I posted about how you have to listen to that inner voice that tells you to do the right thing with respect to your career. When you go against that voice, your days will be long and you will be looking at the clock for 5 pm to roll around. Has that voice [...]

Listening to Your Inner Voice

Every once in a while, I stumble across a blog post that resonates with me. Freelance Switch has a post titled “What’s Your Inner Voice Telling You?” I can say that I really identify with what Ian MacKenzie wrote. It resonated with others as well, make sure to read the comments.
Prior to my previous job, [...]

Don't Count on a Leader

Chris Brogan articulates a great concept in that you should create your own small and powerful network to help you achieve your goals. As a part of the network, of course, you would help others achieve their goals. If you are a social media or new media fan, the tools are there for you. What [...]

Selling Has Always Been About Relationships

Chris Brogan has an interesting post about changing your lead generation methods. He is correct in that lead generation is changing. People are beginning to tune out mass marketing. We can now fast forward on commercials on our DVR. We download movies and music rather than go down to the store or rental place. We [...]

Collaboration Illustrated by Google Docs

I am a big fan of cloud computing and collaboration. I saw this video and could not help posting it. It is a great way of showing what can be done with online tools. The use is a bit frivolous in the video; but it does show the power of collaboration that cloud computing brings. [...]