Chris Brogan has a new post titled Develop a Strong Personal Brand Online Part 1. It’s the first of a three-part series. I found both the post and the comments very interesting. I look forward to reading the ensuing posts. I’m sure that Chris will have much insight to offer.
My experience with personal branding has had disjointed results. Being involved in New and Social Media, I have gained some recognition. Yet, the type of job offers that materialize are often not in the realm of New Media. The job offers I get are often for technical work, which is fine in that it’s tangentially related to what I like doing. Yet, it’s not what I want to do for a living.
This issue makes me think that I need to look at what my personal brand says about me. If you are in the same situation where there is a disconnect between what you would like your personal brand to do for you and what it actually does, you should keep up with what Chris Brogan has to say in the next two posts. You should definitely read the comments as plenty of knowledgeable people (and the occasional goofball) will chime in. Let’s figure out how we can improve our personal brands.
UPDATE
Part 2 - Develop a Stong Personal Brand Online
Connie Bensen - Building Brand Through Building Community
2 Comments
God to see you picking up on Chris’work - it is always good! As for the disconnect between your Personal Brand and how people see you - then this is usually the case if your actions are not consistent with your words, or your PVP (personal value proposition) is not clear. Keep working on it, and be persistent..you will prevail if you can communicate clearly what you do at every chance!
Thanks. I will keep at it.
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